Privacy and Personal Information Notice

Proximityreels treats the responsible handling of personal information as a core obligation. We use data openly, for specific purposes and in accordance with applicable requirements, including the UK GDPR. This notice sets out the information we gather, why we use it, how long we keep it and the safeguards applied.

1. Who controls your personal information

For UK GDPR purposes, the website operator and the Proximityreels platform are data controllers for your personal information. Our legal notice contains the applicable contact information and further details. Privacy questions may also be directed to our data protection officer.

2. Information we collect

We obtain and process information needed to provide the service, meet statutory responsibilities and keep the platform secure. This may include:

  • Identification information: your given name, family name and birth date, used to establish your identity and check your age.
  • Communication information: your email, any telephone number you provide, country of residence and, where relevant, your postal address.
  • Account and payment information: payment details, deposit and withdrawal history, and information relating to transactions.
  • Device and activity information: IP address, browser and device details, sign-in times and network connection records.
  • Due-diligence documents: identity evidence, proof of address and other material needed for KYC/AML checks where the law applies.

We normally do not request special-category information, such as medical details or religious views, unless legally required or you have specifically agreed to its processing.

3. Sources of your information

Your information may reach us from several safeguarded sources, including:

  • Information you provide: for instance, during registration, profile updates, document submissions or communications with our team.
  • Information collected automatically: such as cookies, server records, analytics data and technical details generated while you use the platform.
  • Information from other organisations: including payment firms supporting deposits or withdrawals, KYC/AML screening providers and social sign-in services when you authorise access.

4. How we use personal information

When appropriate, we process personal information for clear, lawful objectives, including:

  • Setting up, administering and maintaining your account, along with the platform functions made available to you.
  • Processing and safeguarding payment activity, including funds added to or removed from your account.
  • Providing appropriate support and responding to your enquiries, requests and reported issues.
  • Meeting legal and regulatory responsibilities, including KYC, AML and tax obligations.
  • Defending our systems and identifying or stopping fraud, improper use and attempted unauthorised entry.
  • Refining the user journey and enhancing platform functionality over time.
  • Delivering service communications or promotional material where you have chosen to receive it.

5. Our lawful bases for processing

  • Providing the agreement made with you or taking steps you request before entering into one (Article 6(1)(b) UK GDPR).
  • Meeting obligations imposed by law (Article 6(1)(c) UK GDPR), including anti-money-laundering rules.
  • Furthering legitimate interests (Article 6(1)(f) UK GDPR), such as securing the platform, maintaining continuity and providing a reliable service.
  • Using your clear consent (Article 6(1)(a) UK GDPR), for example for marketing communications or non-essential functions.

6. When information may be shared

Information is shared only when needed, with carefully selected recipients and service providers such as:

  • Banks and payment companies involved in accepting deposits or arranging withdrawals.
  • Approved specialist services carrying out KYC and AML checks.
  • Cloud infrastructure and technical vendors operating under suitable data-processing arrangements.
  • Analytics and cybersecurity providers, with anonymised or pseudonymised information used where reasonably practicable.
  • Professional advisers, including legal and tax specialists, when regulatory or legal assistance is needed.
  • Courts and government bodies when disclosure is legally required or necessary to establish, exercise or defend legal claims.

We do not trade personal information or provide it to third parties for their own independent commercial use.

7. International data transfers

Some suppliers, including hosting and analytics companies, may operate outside the UK or European Economic Area. Where information is transferred internationally, we use recognised safeguards such as the UK International Data Transfer Agreement, the UK Addendum to the EU Standard Contractual Clauses, binding corporate rules or an applicable adequacy decision, maintaining an appropriate level of protection.

8. Information security safeguards

We protect personal information through a combination of technical controls and organisational practices:

  • Encrypted connections supported by up-to-date security standards, including TLS 1.3 or a newer version.
  • Robust encryption for sensitive information stored in our environments, including AES-256 where suitable.
  • Scheduled security assessments, penetration tests and independent specialist reviews.
  • Ongoing surveillance designed to identify abnormal behaviour and attempted compromises.
  • Permissions allocated according to each employee’s duties and level of responsibility.
  • Client money maintained in segregated accounts through regulated service providers.

No internet service can remove all security risks; these controls are designed to limit risks that can reasonably be anticipated.

9. How long we retain information

We keep personal information only as long as needed for the purposes in this notice or as required by applicable law:

  • Throughout the period in which your account and contractual relationship remain active.
  • Following closure, for the duration required under applicable rules, which may be 5–10 years for tax or regulatory documentation.
  • Where consent is the lawful basis, such as for marketing, until you withdraw that consent.

When information is no longer required, we securely remove it or render it anonymous.

10. Your data protection rights

Data protection law gives you a range of rights over your personal information, including the ability to:

  • Ask whether we process or retain personal information relating to you.
  • Request correction of inaccurate information or completion of missing details.
  • Request deletion where no lawful reason exists for us to continue retaining the information.
  • Ask for processing to be limited in circumstances recognised by applicable legislation.
  • Obtain your information in a structured, widely used and machine-readable form for transfer to another provider.
  • Withdraw consent at any point where processing relies on your consent.
  • Submit a complaint to the appropriate data protection supervisory authority.

11. Cookies and related tools

Cookies and related tools help the website operate, show how visitors use it and inform service improvements. Necessary cookies are enabled by default; analytics and advertising cookies are used only after consent. Further information is available in our separate cookie notice.

12. Updates to this notice

We may update this notice from time to time to reflect legal, regulatory or platform developments. The current version will be published on our website. Where an update materially affects you, we will email you or provide an in-platform alert.

13. How to contact us about privacy

For privacy enquiries, questions about this notice or requests to exercise your rights, email $site_gmail or use the website contact form. Our data protection officer will assess your request and aim to reply within a reasonable timeframe.

When you use Proximityreels, you confirm that you have reviewed this notice and accept its provisions.